logo

blog

15 May 2015

May/June 2015 Covers!!!!

May and June 2015 have turned out to be great months for us! Fitness expert, model (and my wife!), Nichelle Laus landed the cover of Women’s Health & Fitness Australia, making it the 5th cover out on newsstands simultaneously that we shot.     This week, Kristine Andali,  one of Canada’s Top Crossfit Athlete’s,  also landed the cover and editorial feature for SweatRX Mag, a crossfit driven magazine. Fitness coach, and Your BeautyFuel Food Recipe founder, Rita Catolino also recently […]

02 Mar 2015

Want a competitive edge for magazine submissions?

We are always trying to make things better and easier for our clients. One of the things that most clients want as a goal is to be published. Working with various magazines, I submit photos of my clients to the magazines that I work with. Sometimes a magazine will like a model’s look and ask for them to come back and shoot a workout for a feature. But what if we were to be one step ahead on this?  What […]

08 Feb 2015

3 Reasons A Professional Photoshoot Comes with a Price

Often I’m contacted by models looking to see if I am willing to do a photoshoot for them at no cost, in exchange for using them as a model for my own portfolio or submissions. This is also known in the industry as “Time For Print” of “TFP”.  Although I love to shoot beautiful people, this is just not feasible. If you are serious about getting good professional photos, whether its for your your own portfolio, social media, website or […]

07 Feb 2015

2014 Inside Fitness Magazine Hot & Fit

The much anticipated 2014 Inside Fitness Magazine Hot & Fit 100 issue is currently out on shelves. Throughout the year, most models that shoot with us throughout the year tell us that they want to shoot Hot & Fit submissions. For 2014, we had 96 models submissions by our team alone. There were over 1000 model submissions in total to the magazine, so you can imagine what a task it is to select the top 100. Congratulations to all those […]

13 Sep 2014

Congrats to covermodel Jill Bunny!

This june, the beautiful Jill Bunny landed the cover of a new fitness Magazine, Muscle Memory, which was launched at the 2014 Toronto Pro Supershow.  I always love working with jill so it was an honour to work with her to shoot the First cover for the new magazine with her. Special thanks to the team at Muscle Memory for working with me and Jill. Jill is looking better and better these days so keep an eye on her, she’s […]

12 Sep 2014

Are models being taken advantage of?

At the start of every shoot, I like to ask the model what their goal of their shoot is. It is then my job to direct the shoot towards achieving my client’s goals. I would probably say that 99% of my clients tell me their goal is to be “published”.  As much as I would love to get everyone I shoot published, it is just not possible. Magazines have different marketing needs and not everyone fits the “look” or “style” […]

17 Jul 2014

5 Things You NEED To Do To Prepare For Your Photoshoot

Whether you are a first time model, or a pro in front of the lens, preparing for your photoshoot will make all the difference in the final package of your pictures. One of the most popular questions I get from a model when they book with me is “what should I do to prepare?“. Valid question of course, especially to someone new to a photoshoot. My goal as a photographer is to give you an overall “experience” during your shoot. […]

02 May 2014

Toronto Pro Supershow Week Shoots

Toronto’s giant event, the Toronto Pro Supershow is approaching quickly! May 31-June 1, 2014, the Metro Toronto Convention Centre will be invaded by every type of athlete you can think of. Home to Bodybuilding, Physique, and Bikini competitions, and an amazing expo, this show is always a great event. I am taking bookings during the event for photoshoots at my studio, which is in Mississauga, not too distant from the event in the neighbouring city.   Model above: Bianca Gabriela. […]

20 Apr 2014

Teamwork pays off!!!

The latest issue of Women’s Health & Fitness Australia is very exciting…  The cover features the beautiful Ainsley McSorley, which we shot with amazing Hair & Make Up by Val Nova of Two Chicks and Some Lipstick. Above : Ainsley McSorley featured on the cover Also inside, is a workout featuring the also beautiful Monica Winn! Conrats to Monica for being featured in a shoulder workout! Monica is an ALLMAX sponsored athlete, bikini model, mom of two and an amazing person. […]

18 Apr 2014

Congrats to Covergirl Ainsley McSorley!!!

Winnipeg beauty Ainsley McSorley is gracing the cover of the latest issue of Women’s Health & Fitness Australia. Ainsley is a fitness model, personal trainer, nutritionist, and the co-owner of Revive Fitness. Ainsley has previously been featured on the cover of Oxygen Magazine, and in Inside Fitness Magazine. She is also a Team ALLMAX sponsored athlete. Ainsley is really confident and strong in front of the camera. It’s really hard to not get a great shot of her. I’ve had […]